IT CAN'T JUST BE ABOUT CONTENT, EXPERIENCES ARE THE NEW CURRENCY
Customers are now expecting not just great products, great services, great content but great experiences. No longer relegated to just the customer experience of CX functions, great experiences span the entire customer journey which means marketers now become drivers of developing exceptional experiences to win over customers and beat out competition. This year the theme is all about“Effortless and Exceptional Experiences”.
Regardless of industry, experiences are now taking centre stage in marketing practice. Whereas in the past, marketers focused on channels, content, and creativity; we’re now looking at combined efforts of all of these, and Campaign360 will deliver the know-how to do it in the most effortless way.
WHAT Campaign360 WILL ACHIEVE
Campaign360 is Campaign Asia-Pacific's main gathering of the year, bringing together marketing leaders from major brands across APAC to explore today’s mission-critical challenges and objectives.
2-days brand-new in-person experience will let you
meet over 300 attendees from across the region
see actual debates on hot pressing issues that are top-of-mind for marketers
hear from marketing, content, and experience industry heavyweights
take part in your own curated programme with discussions and networking sessions
Campaign360 will also host the announcement of Campaign Asia-Pacific’s ‘Top 50 Brands 2023’ as well as Campaign Asia-Pacific's "Power List" of the top CMOs in the region.
LAST EVENT HIGHLIGHTS
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